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General Idea

General Idea Designer Clothes, Fashion General Idea Designer Clothes

General Idea by Bumsuk Choi
A clean, preppy look transcends seasons or occasions. You can never go wrong with classic lines and well-fitting garments, and this collection by Bumsuk Choi for General Idea provides just that. Pair some timeless khaki shorts with a nautical-feeling striped pullover. Or if you’re feeling a bit more daring, reach for the pleated shorts in red, or slouchy cable knit shorts in black. About the Brand: In 2004, Korean designer Bumsuk Choi launched his luxury menswear label, General Idea. At the time of his launch, Bumsuk was considered the youngest designer ever to join the Seoul Collection in the Republic of Korea. Bumsuk has collaborated on campaigns with several large brands, including Puma, Heineken, Absolut, and MAC Cosmetics among others.





General Idea Men' Triangle T-Shirt





General Idea Men' Triangle T-Shirt

Super soft scoop neck tank features speckled neon knit fabric and unique triangle print on front...
General Idea Men' Plage Patch Tank Top





General Idea Men' Plage Patch Tank Top

Scoop neck tank features striped print and canvas "Le June Lu0027Epant" patches on front, "Plage"...
General Idea Men' Stripe Sleeve Polo





General Idea Men' Stripe Sleeve Polo

Woven button-front shirt is modernized with striped knit sleeves, classic pointed collar, 1 front...

General Idea Men' Plage Patch T-Shirt





General Idea Men' Plage Patch T-Shirt

Classic crew neck tee features striped print and canvas "Le June Lu0027Epant" patches on front,...
General Idea Men' Plaid Shirt With Striped Sleeve





General Idea Men' Plaid Shirt With Striped Sleeve

The classic button-front shirt gets a modern makeover with mixed prints, woven plaid body with...
General Idea Men's Orange Waistand Shorts





General Idea Men's Orange Waistand Shorts

Lightweight soft wool, slide tab closure with zip fly, contrasting orange waistband with belt...

General Idea Men's Triangle T-Shirt





General Idea Men's Triangle T-Shirt

Super soft scoop neck tank features speckled neon knit fabric and unique triangle print on front...
General Idea Men's Stripe Knit Pullover





General Idea Men's Stripe Knit Pullover

Medium-weight knit, contrasting striped pattern with an open weave on navy stripe, rounded neck,...
General Idea Men's Plage Patch Tank Top





General Idea Men's Plage Patch Tank Top

Scoop neck tank features striped print and canvas "Le June L'Epant" patches on front, "Plage"...





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